Museum of the Rockies

When I began working at the Museum of the Rockies (MOR), their brand and messaging was disjointed and inconsistent. I tasked myself with creating a cohesive brand and introduced tools and guidelines to ensure brand integrity and consistency across campaigns. In partnership with Marketing, I developed concepts for award-winning designs and collaborated with team members to deliver on time and within budget. 

When the Museum was struggling to raise money for the Taylor Planetarium, I replaced their PowerPoint presentation with a comprehensive fundraising campaign which enabled MOR to reach it’s $1.6 MM goal within 6 months.

Along with the Taylor Planetarium, I had the opportunities to design both international and domestic exhibits.

I prioritized forging a relationship between design and MOR’s website developer to improve the aesthetic and usability of the website. I expanded the design department’s focus to include UI.

Having been on the receiving end of amazing mentors, I wanted to return the favor by creating the first-ever intern program at the Museum, in partnership with Montana State University’s design department. I ran the program for two semesters and hired one student each semester. I was very proud when my first intern took over as lead designer when I decided to leave the Museum in 2013.